Taking the High Road For Ice Cream
Atlanta ice cream maker High Road Craft scoops out some exciting flavors this summer.
by Emily D. Wood
With summer officially here, ice cream treats are in high demand, and Atlanta’s High Road Craft is ready. A “chef-crafted, small batch, all-natural ice cream company,” High Road Craft recently launched several new flavors, available in Fresh Market stores across the country, was featured in Southern Living and named a “fave” eat in the May issue of EveryDay With Rachael Ray.
On its home turf, High Road Craft was named Grand Champion at the Flavor of Georgia food product contest in March, cementing what Georgians already knew: High Road Craft is soulful, rule-bending ice cream.
Flavors Vanilla Fleur de Sel, Bourbon Burnt Sugar and French Toast are all in Fresh Market stores now, and Peanut Butter Brittle, Strawberry Shortbread, Coffee & Cream and several others can be found at Whole Foods stores throughout the Southeast (and in Chicago). Rounding out its product line, High Road is also launching four sorbets for Dean & Deluca, featured on the luxury food shop’s website under “Summer Sweets” right now.
According to Chief Marketing Officer Nikki Schroeder, “High Road Craft Sorbets are smooth, intensely flavored blends of fruit, organic sugar and just a pinch of salt.” Blends like Blackberry Sweet Tea, made with fresh blackberry jam and brewed sweet tea, and Watermelon Mint, combining Georgia watermelon juice with fresh mint leaves, capture some of the best things about summertime in the South.
Launched at last year’s Le Dames Escoffier’s Atlanta Chapter’s “Afternoon In The Country” event, Bourbon Burnt Sugar became an instant classic. Maker’s Mark, torched organic sugar and a hint of Madagascar Bourbon Vanilla make this High Road original worthy of a permanent place on your freezer’s top shelf. (We’ll find out if the Fancy Food Show, North America’s largest specialty food and beverage event, thinks so too when the ice cream competes there later this month.)
Another classic, Brown Butter Praline, made a splash at Flavor of Georgia and was inspired by the pralines of New Orleans. But it’s Naughty American that’s one of High Road’s best-kept secrets, offered for chefs and special friends at the company’s factory store. These pints of bourbon ice cream base with dark chocolate, cherries and peanut brittle vanish as soon as they’re put out on select Saturdays.
Not to worry, though. You can still find plenty of High Road Craft at Fresh Market and Whole Foods. If you’re in the Atlanta area, the aforementioned Factory Store is open from 10 a.m.-4 p.m. every Saturday. Ice cream is also available online and ships Mondays and Wednesdays.
More on High Road Craft’s New Flavors:
High Road’s own Toasted Pistachio Paste, candied lemon zest, roasted almond tincture & Aperol
Peanut Butter Brittle
Natural peanut butter ice cream, with High Road’s own sweet & salty peanut brittle
Vanilla-macerated strawberries, High Road’s own strawberry preserves & shortbread crumble
Photos courtesy of High Road Craft Ice Cream.
Intern Emily D. Wood is currently a senior English major at Troy University’s Dothan Campus. Find out more about her in our Contributors section.